China bulks up in cruise-ship construction

AT FIRST glance the balcony-lined silhouette of the Norwegian Joy, a new cruise ship, looks like any other Western liner moored in Shanghai. But a 333-metre-long Chinese artwork of a phoenix on its topsides signals its distinctive status as the first ship designed especially for China’s expanding cruise market. A pop star, Wang Leehom, christened it on June 27th.

Norwegian Joy was built by Meyer Werft in Germany, in response to a booming Chinese market for cruises. Over the past year the number of Chinese holidaying at sea has more than doubled, to 2.1m, according to the Cruise Lines International Association, a trade group. These numbers are likely to encourage other lines to build ships just for China, instead of using cast-offs from America and Europe. The Norwegian Joy has a much bigger casino than usual, to cater for the Chinese love of gambling. The shops are also twice as large as on Norwegian…Continue reading

This post was originally published in the Economist.

China bulks up in cruise-ship construction

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